AS Level Business 9609 lectures
13 short lectures, one for each part of the syllabus, in the order it is taught. Each one teaches a topic on the board in a few minutes. The teaching part is free to watch; a free account opens the rest of every lecture: worked examples, practice questions and real past-paper questions answered.
Chapter 1 Business and its environment
Chapter 2 Human resource management
- Management functions and leadership stylesManagers turn plans into results through other people.4 min
- Human resource managementPeople are often a business's most important resource.4 min
- Motivation theories and methodsMotivated workers are more productive, more reliable, and less likely to leave.4 min
Chapter 3 Marketing
- The nature of marketing: markets, segmentation and CRMMarketing starts with understanding the market: who the customers are, what they want, and how the market is changing.4 min
- Market research: methods, sampling and dataBefore launching a product or changing a price, businesses need evidence about customers and competitors.4 min
- The marketing mix: product, price, promotion, place and the 7PsThe marketing mix is the combination of decisions a business makes to sell its product.4 min
Chapter 4 Operations management
- Operations, production methods, capacity utilisation and outsourcingOperations management turns inputs, such as materials, labour and capital, into goods and services that customers want.4 min
- Inventory management and supply chainsToo much inventory ties up cash and space; too little stops production and loses sales.4 min
Chapter 5 Finance and accounting
- Business finance, working capital and sources of financeEvery business needs finance: to start, to run day to day, and to grow.4 min
- Costs, break-even analysis and budgetsManagers need to know what things cost, when the business will break even, and whether it is spending as planned.4 min
- Forecasting and managing cash flowProfitable businesses can still fail if they run out of cash.3 min
Also for AS Level Business 9609
Which topics come up most in AS Level Business 9609 past papers, counted from every paper since 2004.